The social photo sharing app is especially popular in India and in the United States, which have respectively 201 million and 157 million Instagram users each. ![]() Instagram users With roughly one billion monthly active users, Instagram belongs to the most popular social networks worldwide. Overall, 15.7 percent of users belonged to the 35 to 44 year age group. As of January 2023, almost 31 percent of global Instagram audiences were aged between 18 and 24 years, and 30.3 percent of users were aged between 25 and 34 years.
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